The Indian electric vehicle (EV) landscape is witnessing some activity early in the year. Today, January 5, 2026, as Bengaluru-based startup Simple Energy prepares to pull the wraps off its latest creation. Dubbed “RIDE UNTAMED,” the launch event marks a critical milestone for a brand that has consistently pushed the boundaries of performance and range in the two-wheeler segment.
The official unveiling is scheduled for this evening at the , Taj Bangalore, located near Kempegowda International Airport.
Since its inception, Simple Energy has focused on high-performance metrics that challenge established players. Its current portfolio includes:
The company’s growth has been explosive; as of late 2025, Simple Energy reported a 125% increase in revenue over the previous fiscal year. To support this, they have expanded production at their Hosur, Tamil Nadu facility and are targeting 150 retail stores and service centers by March 2026.
The media invite describes the new vehicle as “sharper, faster, and engineered to redefine performance”. While Simple Energy has built its reputation on sporty, aggressive designs, recent patent filings suggest a strategic pivot toward the mass market.
Industry rumors and patent leaks indicate that the company may launch a family-oriented electric scooter. This upcoming model is expected to feature:
Simple Energy’s new launch enters an increasingly crowded and sophisticated market. The Indian EV sector is projected to reach a market size of approximately $31.09 billion by the end of 2026.
The company faces stiff competition from established giants and nimble startups:
With today’s launch, Simple Energy aims to bridge the gap between high-performance “untamed” riding and the practical needs of the everyday Indian commuter.
1. When and where is the Simple Energy new vehicle launch happening? The launch event, themed “RIDE UNTAMED,” is taking place today, January 5, 2026, at the Grand Ballroom, Taj Bangalore, near Kempegowda International Airport. The official unveiling is scheduled for 5:30 PM.
2. What is the expected range of the new Simple Energy scooter? While official specs are under embargo until the launch, Simple Energy’s current flagship, the Simple ONE, offers a class-leading 248 km IDC range. The new model is expected to offer competitive range figures to rival the Ather Rizta (160 km) and the TVS Orbiter (158 km).
3. How many dealerships does Simple Energy have in Bengaluru? Simple Energy currently operates a network of 6 experience centers and showrooms in Bengaluru, covering key areas such as JP Nagar, Rajajinagar, Hebbal, Yelahanka, Marathahalli, and PR Layout. The company is actively expanding its footprint to reach 150 retail touchpoints across India by March 2026.
4. What are the current prices of Simple Energy electric scooters? As of January 2026, the available models are priced as follows:
5. How does the new Simple Energy scooter compare to the TVS Orbiter and Ather Rizta? The new vehicle is designed to be “sharper and faster” to maintain Simple Energy’s performance edge. However, patent leaks suggest it will also feature a larger seat, pillion backrest, and increased storage to directly compete with the “family-first” approach of the Ather Rizta and the practical urban design of the TVS Orbiter.
6. What is the warranty on Simple Energy vehicles? Simple Energy typically offers a warranty of 3 years or 30,000 km, whichever comes first. This covers critical components including the battery, motor, and controller.
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Read the full article: Simple Energy’s New Electric Scooter Launch Today (Jan 5, 2026)
