Ather Renames Pro Pack to ‘AtherStack Pro’: Enhanced EV Software

Ather Energy Limited has renamed its ‘Pro Pack’, the software bundle that enables numerous performance and connectivity features on its scooters, to ‘AtherStack Pro’. This change is designed to simplify Ather’s product communication. It provides a single, comprehensive naming convention focused on the existing AtherStack platform. ‘AtherStack’ is the company’s proprietary technology platform that powers its EVs, charging infrastructure, accessories, and mobile applications.

Understanding AtherStack Pro: Features for a Smarter Ride

AtherStack Pro includes a diverse set of features designed to enhance safety, convenience, and connectivity for riders:

• Safety Features: It offers essential safety tools such as SkidControl™, FallSafe™, Theft and Tow Alerts, and Live Location Sharing.
• Convenience Tools: Riders benefit from tools like Magic Twist™ and AutoHold, which make everyday usage more effortless.
• Connectivity Features: The bundle includes Google Maps directly on the scooter dashboard, remote access through the Ather App, and call and music controls via Bluetooth.
• Rider Customization: Riders can also access tools such as WhatsApp previews, Ride Stories, and multiple riding modes to tailor their experience.

Unchanged Value, Enhanced Ownership

Ather Energy assures customers that there are no changes to the pricing, features, or benefits offered under the AtherStack Pro. This plan also comes with a complimentary five-year battery warranty, specifically aimed at supporting long-term ownership. This renaming initiative forms part of Ather’s ongoing effort to deliver an evolving ownership experience through continuous software and platform-level enhancements.

Frequently Asked Questions (FAQs)

Q1: What is the new name for Ather Energy’s ‘Pro Pack’? A: Ather Energy has renamed its ‘Pro Pack’ to ‘AtherStack Pro’.

Q2: What is ‘AtherStack’? A: ‘AtherStack’ is Ather Energy’s proprietary technology platform that powers its electric vehicles, charging infrastructure, accessories, and mobile applications.

Q3: What types of features does AtherStack Pro include? A: AtherStack Pro includes a set of safety features (e.g., SkidControl™, FallSafe™), convenience tools (e.g., Magic Twist™, AutoHold), connectivity features (e.g., Google Maps on dashboard, remote app access), and rider tools (e.g., WhatsApp previews, riding modes).

Q4: Has the pricing or features of the ‘Pro Pack’ changed with this renaming to AtherStack Pro? A: No, there are no changes to the pricing, features, or benefits offered under the AtherStack Pro.

Q5: Does AtherStack Pro come with a battery warranty? A: Yes, the AtherStack Pro plan includes a complimentary five-year battery warranty.

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